by Joe Vitale
The latest by this author of Hypnotic Writing and Spiritual Marketing, is a good
guide to how to seduce, persuade, cajole, etc. using the written word. It is divided into hypnotic publicity (20 chapters),
hypnotic websites (10 chapters), and hypnotic email (11 chapters). Laced with examples (as in all of Joe's writing), along with links
to even more good and bad samples of whatever he's talking about.
This ebook is not so much a how to as it is a collection of what you can do. It's not a 'formula' ebook, so if that's
what you want, this isn't it. But it does give you plenty to think about, and 'hypnotic' ways you can do it.
And, the references are excellent -- not run of the mill -- as always Joe has unique places to get more information
on copywriting and more.